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The Listing Partner

Results matter. Experience matters.Who you hire matters.

Scott Ritter — Listing Partner, Sloan Realty Group. Serving sellers across Myrtle Beach and the Grand Strand, Horry and Georgetown Counties.

Book a Strategy Call Call (843) 428-5499

Sell your home — what’s it worth?

Scott Ritter, Listing Partner, Sloan Realty Group

^#1RealTrends 2026 · Team in Myrtle Beach

^#3RealTrends 2026 · Mega Team in SC

^#70RealTrends 2026 · In the USA

~$100K/moMarketing invested across the SRG platform

~30daysAvg. days on market · ~30 to close

98%vs 92%List-to-sale price vs. other agents

Figures are approximate team-level averages and vary by property, price point, and market conditions.

80+Transactions in the last 12 months

500+Homes sold

10+Years of real estate experience

About me

Results matter. Experience matters.Who you hire matters.

I’m Scott Ritter, Listing Partner with Sloan Realty Group, one of the top-producing real estate teams in Myrtle Beach and across Horry and Georgetown Counties.

With over 500 homes sold, 80+ transactions in the last 12 months, and more than a decade in real estate, I’ve built my career around one thing: DELIVERING RESULTS.

My experience goes far beyond putting a sign in the yard. With a background in mortgage lending, hundreds of buyer-side transactions, and extensive listing experience, I understand real estate from every angle. I know how buyers think, how lenders evaluate properties, how appraisals impact negotiations, and what it takes to get a transaction from the first conversation to the closing table.

That experience is your advantage.

Selling a home isn’t about testing the market and hoping for the best. It’s about understanding the numbers, positioning your property against the competition, creating maximum exposure, and making the right moves at the right time.

As a Listing Partner with Sloan Realty Group, I combine aggressive marketing, real-time market analysis, strategic pricing, and the resources of a top-performing team to give my sellers a competitive edge.

500+ Homes Sold

80+ transactions in the last 12 months.

10+ Years in Real Estate

More than a decade in the business.

Mortgage Lending Background

Knows how lenders and appraisers see your home.

Top-Producing Team

Backed by Sloan Realty Group’s platform and resources.

My approach is simpleTell you the truth, build a strategy, communicate consistently, and execute.

Real estate from every angle

Foundation

Mortgage lending

How lenders evaluate a property, how financing really works, and what makes a loan close.

Buyer side

Hundreds of buyer transactions

How buyers think, compare, and decide — from the other side of the table.

Listing side

Extensive listing experience

Pricing, positioning, launch, negotiation — run for sellers across the Grand Strand.

Today

Listing Partner, Sloan Realty Group

Strategy plus the resources of a top-performing team, ranked #1 in Myrtle Beach by RealTrends 2026.

Sold In Waves · Sloan Realty Group · Meet Scott01

That experience is your advantage

I see your home the waybuyers, lenders & appraisers will.

Most agents see a listing. I see the transaction — every checkpoint between the first showing and the settlement table.

The buyer’s eye

How buyers think

Hundreds of buyer-side transactions taught me what makes a buyer book a showing — and what sends them to the house down the street. We lead with the first and get ahead of the second.

The lender’s eye

How lenders evaluate

A background in mortgage lending means I read an offer the way an underwriter will. I know which financing is built to close and which is likely to wobble at the finish line.

The appraiser’s eye

How appraisals move deals

An appraisal can make or break a negotiation. Pricing off real sales from day one protects you when the appraiser walks through the door.

Sold In Waves · Sloan Realty Group · Your Advantage02

Why sell with Scott?

It’s a simple formula.Strategy. Exposure. Execution.

01 · Listing Partner

One accountable strategist

You hire me — and I take personal responsibility for the outcome.

Straight answers, even when they’re not what you hoped to hear
Consistent communication from first call to closing
A full team behind every move, with one point of accountability

Read my story →

02 · Marketing Engine

Your Exclusive Marketing Plan

Your home gets the full weight of the Sloan Realty Group platform.

Roughly $100K a month invested in marketing across the platform
Scroll-stopping presentation and lifestyle video
Digital, social, and a team-wide buyer network from day one

Inside the launch engine →

03 · Pricing Strategy

Your CMA, built off real sales

I price off real sales. Not wishes.

Recent closed sales, active competition, and what’s sitting unsold
A launch price built to pull buyers in
Data-driven adjustments before a listing goes stale

Get my home value →

Sold In Waves · Sloan Realty Group · Why Hire Me03

No wishful pricing

I price off real sales.Not wishes.

I don’t believe in telling homeowners what they want to hear just to win a listing. I believe in giving you the information you need to make smart financial decisions.

Real estate is one of the largest financial transactions most people will ever make. You deserve someone who understands the business, respects your investment, and takes personal responsibility for the outcome.

“Priced right. Built to close.”Scott Ritter

My three non-negotiables

Clarity

Know where you stand, what the market is telling us, and what happens next.

Execution

A strategy means nothing without action. We don’t just list properties. We work to get them SOLD.

Integrity

Straight answers, honest advice, and your best interests at the center of every decision.

Sold In Waves · Sloan Realty Group · Non-Negotiables04

Who I work with

Beachfront condo. Investment property.Primary residence. Luxury home.

Whether you’re selling a beachfront condo, an investment property, a primary residence, or a luxury home along the Grand Strand, my commitment stays the same.

Beachfront Condos

Oceanfront and resort-style buildings where presentation, timing, and the lifestyle story matter.

Investment Properties

Rentals and second homes, handled remotely with Zoom, consistent updates, and a team on the ground.

Primary Residences

Your home, your next move — sequenced around your timeline, with a backstop if you qualify for Guaranteed Sold.*

Luxury Homes

Positioned against the right competition and marketed to the right buyers, local and out-of-market.

*Terms and conditions apply. Not all homes qualify. Program terms.

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Your property. Your equity. My responsibility to deliver.

Innovation that works for sellers

Ahead of the competition.Ahead of the market.

I use innovative technology, including advanced AI tools, to adapt to the marketplace, price your home correctly, and follow what is truly happening in the industry. It sharpens the strategy. The judgment, the negotiating, and the responsibility are still mine.

Price it correctly

Advanced AI tools help me read closed sales, active competition, and buyer activity faster and deeper — so your launch price is built on what the market is actually doing, then checked against my own judgment.

Adapt to the market

The Grand Strand market shifts week to week. I use these tools to spot changes in demand, inventory, and pricing early, so we can adjust the plan before a listing goes stale.

Know what’s really happening

Headlines lag. I follow what is truly happening in the industry in real time — rates, trends, and local data — so the advice you get is current, not last quarter’s.

Client reviews